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Plates & Pours Tour: Promotional Media Campaign

Production Overview

This promotional campaign will serve as a launchpad for the inaugural Plates & Pours Tour, a curated culinary experience designed to elevate local restaurants in Pleasant Prairie and celebrate their chefs as artists.

Through vibrant visuals, authentic storytelling, and short-form video content, the campaign will spotlight exclusive dishes and drinks created specifically for the event, emphasizing creativity, craftsmanship, and community. The deliverables—including a signature promo video, social media assets, and high-impact photography—will position the tour as a fresh, elevated alternative to traditional restaurant weeks, targeting food enthusiasts seeking unique, experience-driven dining.

The final assets will empower participating restaurants with professional content while building anticipation and driving engagement ahead of the nine-day event, establishing Plates & Pours as a must-attend annual showcase for local flavor and culinary innovation.

Project Scope

Promo video captured for multiple cross-platform formats, maximizing usage. Spotlight videos for higher social posting frequency and variety. Additional photos provided for vendors as further value-add for participation.

  • 1x Promo Video feat. all vendors

    • ~ 30 sec

    • Captured/Framed horizontal AND vertical (social) formats

  • 1x Spotlight Video (per vendor)

    • ~ 15 sec

    • Visuals & Music, no Dialogue

    • Formatted vertical (for social)

  • 5x Still Images (per vendor)

    • 1x chef action, 1x chef portrait, 1x drink, 1x food, 1 additional

Production Document
Production Document
Upload Media
Upload Media
Release Forms
Release Forms

Milestones, Goals & Deadlines

☐ Pre → Plan & Approve Project → Feb 27, 2026

☐ Pre → Schedule Shoot Dates → Feb 27, 2026

☐ Pro → Filming Begins → March 1, 2026

☐ Pro → Filming Concludes → Mar 13, 2026

☐ Post → Rough Draft Edits Delivery → Mar 20, 2026

☐ Post → Client Notes Due → Mar 24, 2026

☐ Dist → Final Video Delivery → Mar 31, 2026

☐ Dist → Broadcast Date → April 6, 2026

☐ Dist → Event Dates → April 17-26, 2026

☐ Pro → Staff Photoshoot → May 6, 2026

Review

Status: Approved!

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Plates & Pours Tour: Visit Pleasant Prairie

Our Process

Here’s what you can expect throughout the process of working with us.

    • Collaborate with you to understand your goals, audience, and key messages

    • Brainstorm creative ideas that align with your brand and budget

    • Define the style, tone, and overall vision for the video

    • Draft a rough outline or treatment to guide the project forward

    • Write or refine the script and storyboard (if applicable)

    • Scout and secure locations, permits, and talent

    • Schedule shoot dates, crew, and equipment needs

    • Organize logistics such as call sheets, shot lists, and contingency plans

    • Direct and film the video with a professional crew and high-quality gear

    • Capture b-roll, interviews, voiceovers, or any scripted elements

    • Manage on-set logistics and ensure everything runs smoothly

    • Adapt as needed while staying true to the original vision

    • Review and organize all footage

    • Edit the video with attention to pacing, storytelling, and visual flow

    • Add music, sound design, color correction, motion graphics, or captions as needed

    • Provide revision rounds to incorporate your feedback

    • Export the final video in the formats best suited for your platform (web, social, internal, etc.)

    • Deliver assets securely and ensure compatibility with your needs

    • Offer support for video hosting, publishing, or integrating into your broader campaign

    • Archive project files and footage for future updates or repurposing

Thank you for considering Us!

We’re excited for the opportunity to partner with you on this project

Zack Gripko Director of Photography & Producer
email: zack@gripko.tv | cell: 262.308.7062