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Lakeview Technology Academy
Enrollment Video
Overview
This promotional video will serve as a key enrollment tool designed to introduce families to the LakeView school community and highlight the unique strengths of both Lakeview Tech Academy and LakeView K–8.
Through engaging visuals and authentic audio soundbites from staff members and students, captured through a combination of guided interviews and light scripting, the video will showcase the schools’ academic programs, supportive learning environments, and student experiences.
The final piece will be crafted to resonate with parents during the enrollment period, building trust, excitement, and confidence in choosing LakeView for their child’s education.
Project Scope & Deliverables
(1x) Scripted Enrollment Video
A polished, narrative-driven video featuring staff and students delivering thoughtfully written copy directly to camera in a rehearsed, elevated presentation, complemented by cinematic b-roll of the school environment.
1 qty - Approx. 5 minute long video
Footage consists of directed narration, intentional B-Roll
Best for delivering a clear, polished message with intentional storytelling and consistent branding.
(4x) Short-Form Videos
Social-optimized videos designed to extend the campaign’s reach across digital platforms during the enrollment period.
Everything in “Scripted” option
4 qty - Approx. 30 sec videos - Instagram-optimized, vertical, short form
Maximizes visibility and enrollment impact by extending the core message into shareable, platform-optimized content for social media.
Milestones, Goals & Deadlines ☒☐
☐☒Pre → Schedule + Script Submission → Jan 2026
☐☒Pro → Filming Dates → Jan 2026
☐☒Post → Rough Draft Edits Delivery → Feb 2026
☐☒Post → Final Round of Notes Due → Feb 2026
☐☒Dist → Final Video Delivery → Mar 6, 2026
☐☒Dist → Broadcast Date → Mar 7, 2026
Our Process
Here’s what you can expect throughout the process of working with us.
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Collaborate with you to understand your goals, audience, and key messages
Brainstorm creative ideas that align with your brand and budget
Define the style, tone, and overall vision for the video
Draft a rough outline or treatment to guide the project forward
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Write or refine the script and storyboard (if applicable)
Scout and secure locations, permits, and talent
Schedule shoot dates, crew, and equipment needs
Organize logistics such as call sheets, shot lists, and contingency plans
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Direct and film the video with a professional crew and high-quality gear
Capture b-roll, interviews, voiceovers, or any scripted elements
Manage on-set logistics and ensure everything runs smoothly
Adapt as needed while staying true to the original vision
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Review and organize all footage
Edit the video with attention to pacing, storytelling, and visual flow
Add music, sound design, color correction, motion graphics, or captions as needed
Provide revision rounds to incorporate your feedback
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Export the final video in the formats best suited for your platform (web, social, internal, etc.)
Deliver assets securely and ensure compatibility with your needs
Offer support for video hosting, publishing, or integrating into your broader campaign
Archive project files and footage for future updates or repurposing
Thank you for considering Us!
We’re excited for the opportunity to partner with you on this project
Zack Gripko Director of Photography & Producer
email: zack@gripko.tv | cell: 262.308.7062